{"id":12897,"date":"2023-01-17T19:27:56","date_gmt":"2023-01-17T10:27:56","guid":{"rendered":"http:\/\/10.1.11.13:8080\/?p=12897"},"modified":"2023-01-17T19:27:58","modified_gmt":"2023-01-17T10:27:58","slug":"%e3%82%ab%e3%82%b4%e8%90%bd%e3%81%a1%e5%af%be%e7%ad%96%e3%81%a8%e3%81%af%ef%bc%9fec%e3%82%b5%e3%82%a4%e3%83%88%e3%81%a7%e7%b5%b6%e5%af%be%e3%81%ab%e5%8f%96%e3%82%8a%e5%85%a5%e3%82%8c%e3%82%8b%e3%81%b9","status":"publish","type":"post","link":"http:\/\/10.1.11.13:8080\/archives\/12897","title":{"rendered":"\u30ab\u30b4\u843d\u3061\u5bfe\u7b56\u3068\u306f\uff1fEC\u30b5\u30a4\u30c8\u3067\u7d76\u5bfe\u306b\u53d6\u308a\u5165\u308c\u308b\u3079\u304d\u7406\u7531"},"content":{"rendered":"\n

EC\u30b5\u30a4\u30c8\u3092\u904b\u55b6\u3057\u3066\u3044\u308b\u65b9\u306e\u4e2d\u306b\u306f\u3001\u300c\u30a2\u30af\u30bb\u30b9\u306b\u5bfe\u3057\u3066\u58f2\u4e0a\u7387\u304c\u4f4e\u3044\u300d\u300c\u30e6\u30fc\u30b6\u30fc\u306e\u96e2\u8131\u7387\u304c\u9ad8\u3044\u300d\u3068\u60a9\u3093\u3067\u3044\u308b\u4eba\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002EC\u30b5\u30a4\u30c8\u306e\u58f2\u4e0a\u6539\u5584\u306b\u5fc5\u8981\u4e0d\u53ef\u6b20\u306a\u306e\u304c\u300c\u30ab\u30b4\u843d\u3061\u5bfe\u7b56\u300d\u3067\u3059\u3002<\/p>\n\n\n\n

\u672c\u8a18\u4e8b\u3067\u306f\u3001EC\u30b5\u30a4\u30c8\u306b\u6b20\u304b\u305b\u306a\u3044\u30ab\u30b4\u843d\u3061\u306e\u539f\u56e0\u3068\u5bfe\u7b56\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002\u4eca\u3059\u3050\u3067\u304d\u308b\u5bfe\u7b56\u3082\u591a\u3044\u306e\u3067\u3001EC\u30b5\u30a4\u30c8\u306e\u904b\u55b6\u306b\u95a2\u308f\u308b\u4eba\u306f\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n

\u30ab\u30b4\u843d\u3061\u3068\u306f<\/h2>\n\n\n\n

\u30ab\u30b4\u843d\u3061\u3068\u306f\u3001EC\u30b5\u30a4\u30c8\u3067\u30ab\u30fc\u30c8\u306b\u5165\u308c\u305f\u5546\u54c1\u3092\u8cfc\u5165\u3057\u306a\u3044\u307e\u307e\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u304b\u3089\u96e2\u8131\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3092\u3044\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

\u5546\u54c1\u3092\u30ab\u30fc\u30c8\u306b\u5165\u308c\u305f\u306e\u3067\u3042\u308c\u3070\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u305d\u306e\u5546\u54c1\u306b\u8208\u5473\u95a2\u5fc3\u304c\u9ad8\u3044\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u306b\u3082\u304b\u304b\u308f\u3089\u305a\u8cfc\u5165\u306b\u3044\u305f\u3063\u3066\u3044\u306a\u3044\u306e\u306f\u3001\u30b5\u30a4\u30c8\u306b\u4f55\u304b\u554f\u984c\u304c\u3042\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u3001\u65e9\u6025\u306b\u5bfe\u7b56\u3092\u8b1b\u3058\u308b\u3079\u304d\u3067\u3057\u3087\u3046\u3002\u3053\u306e\u30ab\u30b4\u843d\u3061\u306e\u539f\u56e0\u3092\u5206\u6790\u3057\u3001\u8cfc\u5165\u306b\u3064\u306a\u3052\u308b\u6539\u5584\u3092\u300c\u30ab\u30b4\u843d\u3061\u5bfe\u7b56\u300d\u3068\u547c\u3073\u307e\u3059\u3002<\/p>\n\n\n\n

EC\u30b5\u30a4\u30c8\u3067\u30ab\u30b4\u843d\u3061\u5bfe\u7b56\u3092\u3059\u308b\u3079\u304d\u7406\u7531<\/h2>\n\n\n\n

Baymard Institute\u306e\u8abf\u67fb\u300c48 Cart Abandonment Rate Statistics 2022\u300d<\/a>\u306b\u3088\u308b\u3068\u3001EC\u30b5\u30a4\u30c8\u306e\u30ab\u30b4\u843d\u3061\u7387\u306f\u5e73\u574769.99\uff05\u306b\u306e\u307c\u308a\u307e\u3059\u3002\u307e\u305f\u3001\u682a\u5f0f\u4f1a\u793e\u30a4\u30fc\u30fb\u30a8\u30fc\u30b8\u30a7\u30f3\u30b7\u30fc\u306e\u8abf\u67fb<\/a>\u306b\u3088\u308b\u3068\u3001\u30ab\u30b4\u843d\u3061\u306e\u6a5f\u4f1a\u640d\u5931\u984d\u306f\u58f2\u308a\u4e0a\u3052\u306e\u7d042\u500d\u306b\u3082\u306a\u308b\u305d\u3046\u3067\u3059\u3002\u6708\u5546100\u4e07\u5186\u306e\u30b5\u30a4\u30c8\u306e\u5834\u5408\u3001200\u4e07\u5186\u306e\u6a5f\u4f1a\u640d\u5931\u304c\u751f\u307e\u308c\u3066\u3044\u308b\u8a08\u7b97\u306b\u306a\u308a\u307e\u3059\u3002\u30b5\u30a4\u30c8\u3078\u306e\u96c6\u5ba2\u6570\u304c\u5897\u52a0\u3057\u3066\u3082\u3001\u58f2\u308a\u4e0a\u3052\u306e\u6a5f\u4f1a\u640d\u5931\u306f\u5927\u304d\u304f\u306a\u308b\u3070\u304b\u308a\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

\u5546\u54c1\u306b\u8208\u5473\u304c\u3042\u308b\u30e6\u30fc\u30b6\u30fc\u3092\u53d6\u308a\u3053\u307c\u3055\u305a\u3001\u30ab\u30b4\u843d\u3061\u5bfe\u7b56\u3067\u8cfc\u5165\u7387\u3092\u4e0a\u3052\u308b\u3053\u3068\u306f\u3001\u3069\u306e\u30b5\u30a4\u30c8\u306b\u3068\u3063\u3066\u3082\u91cd\u8981\u306a\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u3060\u3068\u3044\u3048\u307e\u3059\u3002\u307e\u305a\u306f\u81ea\u793e\u306e\u30ab\u30b4\u843d\u3061\u7387\u3092\u628a\u63e1\u3057\u3001\u6539\u5584\u65b9\u6cd5\u3092\u898b\u76f4\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

Baymard Institute\u306e\u8abf\u67fb\u300c48 Cart Abandonment Rate Statistics 2022<\/a>\u300d\u306b\u3088\u308b\u3068\u300158.6\uff05\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u5546\u54c1\u3092\u7a4d\u6975\u7684\u306b\u8cfc\u5165\u3059\u308b\u3064\u3082\u308a\u304c\u306a\u304f\u3001\u4fdd\u5b58\u3084\u6bd4\u8f03\u306e\u305f\u3081\u306b\u30ab\u30fc\u30c8\u306b\u5165\u308c\u305f\u307e\u307e\u653e\u7f6e\u3057\u3066\u3044\u308b\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002\u30ab\u30fc\u30c8\u306b\u5546\u54c1\u3092\u5165\u308c\u305f\u3053\u3068\u3092\u5fd8\u308c\u3066\u3057\u307e\u3046\u30b1\u30fc\u30b9\u3082\u3042\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

\u5bfe\u7b56\uff1a\u30ab\u30b4\u843d\u3061\u5546\u54c1\u3092\u601d\u3044\u51fa\u3057\u3066\u3082\u3089\u3046\u30a2\u30d7\u30ed\u30fc\u30c1<\/h4>\n\n\n\n

\n
• \u30ab\u30b4\u843d\u3061\u30e1\u30fc\u30eb\u3092\u9001\u308b<\/li>\n\n\n\n
• \u30b5\u30a4\u30c8\u304b\u3089\u96e2\u8131\u3059\u308b\u969b\u306b\u30ab\u30b4\u843d\u3061\u3092\u77e5\u3089\u305b\u308b\u30dd\u30c3\u30d7\u30a2\u30c3\u30d7\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u8868\u793a\u3059\u308b<\/li>\n\n\n\n
• \u30ea\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u3067\u30ab\u30fc\u30c8\u306b\u5165\u308c\u305f\u5546\u54c1\u3092\u8868\u793a\u3055\u305b\u308b<\/li>\n<\/ul>\n\n\n\n

  \u30ab\u30b4\u843d\u3061\u30e1\u30fc\u30eb\u306b\u3001\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u60c5\u5831\u3084\u30af\u30fc\u30dd\u30f3\u3092\u3064\u3051\u3066\u9001\u308b\u306e\u3082\u52b9\u679c\u7684\u3067\u3059\u3002\u30e6\u30fc\u30b6\u30fc\u306f\u5546\u54c1\u306b\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u30ab\u30fc\u30c8\u306b\u5165\u308c\u305f\u3068\u304d\u306f\u8cfc\u5165\u3059\u308b\u3064\u3082\u308a\u304c\u306a\u304f\u3066\u3082\u3001\u8cfc\u5165\u3059\u308b\u304d\u3063\u304b\u3051\u3092\u4f5c\u308c\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

  \u6599\u91d1\u30fb\u6c7a\u6e08\u65b9\u6cd5\u306b\u4e0d\u6e80\u304c\u3042\u308b<\/h3>\n\n\n\n

  \u6599\u91d1\u30fb\u6c7a\u6e08\u65b9\u6cd5\u306b\u4e0d\u6e80\u304c\u3042\u308a\u3001\u8cfc\u5165\u76f4\u524d\u3067\u96e2\u8131\u3059\u308b\u30b1\u30fc\u30b9\u3067\u3059\u3002\u4e0d\u6e80\u306e\u7406\u7531\u3068\u3057\u3066\u306f\u3001\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u6319\u3052\u3089\u308c\u307e\u3059\u3002<\/p>\n\n\n\n

  \n
  • \u9001\u6599\u3084\u624b\u6570\u6599\u304c\u9ad8\u3059\u304e\u308b<\/li>\n\n\n\n
  • \u5408\u8a08\u91d1\u984d\u304c\u6c7a\u6e08\u753b\u9762\u307e\u3067\u5206\u304b\u3089\u306a\u3044<\/li>\n\n\n\n
  • \u3044\u3064\u3082\u4f7f\u7528\u3057\u3066\u3044\u308b\u6c7a\u6e08\u65b9\u6cd5\u3092\u4f7f\u3048\u306a\u3044<\/li>\n<\/ul>\n\n\n\n

    \u9001\u6599\u3084\u624b\u6570\u6599\u306e\u9ad8\u3055\u3068\u5408\u8a08\u91d1\u984d\u306f\u95a2\u9023\u3057\u3066\u304a\u308a\u3001\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u3064\u3082\u308a\u3067\u6c7a\u6e08\u306b\u9032\u3093\u3067\u3082\u3001\u6700\u7d42\u7684\u306a\u652f\u6255\u91d1\u984d\u304c\u601d\u3044\u306e\u307b\u304b\u9ad8\u304f\u8cfc\u5165\u3092\u65ad\u5ff5\u3057\u305f\u30b1\u30fc\u30b9\u3067\u3059\u3002<\/p>\n\n\n\n

    \u307e\u305f\u3001SB Payment Service\u306e\u8abf\u67fb\u300c\u3010\u8abf\u67fb\u7d50\u679c\u3011EC\u30b5\u30a4\u30c8\u3067\u5e0c\u671b\u306e\u6c7a\u6e08\u624b\u6bb5\u304c\u306a\u3044\u5834\u5408\u306e\u96e2\u8131\u7387\u306f\uff1f<\/a>\u300d\u3067\u306f\u3001\u3044\u3064\u3082\u4f7f\u7528\u3057\u3066\u3044\u308b\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u304c\u4f7f\u3048\u306a\u3044\u5834\u5408\u3001\u7d0460\uff05\u306e\u4eba\u304c\u5225\u306eEC\u30b5\u30a4\u30c8\u3067\u8cfc\u5165\u3059\u308b\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n\n\n\n

    \u5bfe\u7b56\uff1a\u91d1\u984d\u3092\u5206\u304b\u308a\u3084\u3059\u304f\u8868\u793a\u3059\u308b\u30fb\u6c7a\u6e08\u65b9\u6cd5\u3092\u5897\u3084\u3059<\/h4>\n\n\n\n

    \u9001\u6599\u3084\u624b\u6570\u6599\u304c\u5206\u304b\u308a\u3084\u3059\u304f\u8868\u793a\u3057\u3066\u3001\u4e8b\u524d\u306b\u7d0d\u5f97\u3067\u304d\u308c\u3070\u30e6\u30fc\u30b6\u30fc\u306f\u8cfc\u5165\u306b\u9032\u307f\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\u5177\u4f53\u7684\u306a\u5bfe\u7b56\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n\n\n\n

    \n
    • \u3042\u3089\u304b\u3058\u3081\u9001\u6599\u3084\u624b\u6570\u6599\u3092\u542b\u3081\u305f\u5408\u8a08\u91d1\u984d\u304c\u5206\u304b\u308b\u3088\u3046\u306b\u8868\u793a\u3059\u308b<\/li>\n\n\n\n
    • \u9001\u6599\u30fb\u624b\u6570\u6599\u8fbc\u307f\u306e\u6599\u91d1\u8a2d\u5b9a\u306b\u3057\u3001\u9001\u6599\u7121\u6599\u3068\u8868\u793a\u3059\u308b<\/li>\n\n\n\n
    • \u5546\u54c1\u3092\u7d5e\u3063\u3066\u9001\u6599\u30fb\u624b\u6570\u6599\u3092\u4e0b\u3052\u308b<\/li>\n<\/ul>\n\n\n\n

      \u6c7a\u6e08\u65b9\u6cd5\u306f\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u306e\u307b\u304b\u306b\u3001\u96fb\u5b50\u30de\u30cd\u30fc\u3084\u30b3\u30f3\u30d3\u30cb\u652f\u6255\u3044\u306a\u3069\u3067\u304d\u308b\u3060\u3051\u591a\u304f\u306e\u65b9\u6cd5\u3092\u5c0e\u5165\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n\n\n\n

      \u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u304c\u9762\u5012\u3067\u3042\u308b<\/h3>\n\n\n\n

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      \u5bfe\u7b56\uff1a\u8cfc\u5165\u30d7\u30ed\u30bb\u30b9\u3092\u7c21\u5358\u306b\u3059\u308b<\/h4>\n\n\n\n

      \u4f1a\u54e1\u767b\u9332\u306a\u3057\u3067\u3082\u8cfc\u5165\u3067\u304d\u308b\u3088\u3046\u306b\u3059\u308b\u304b\u3001\u4f1a\u54e1\u767b\u9332\u306e\u5165\u529b\u9805\u76ee\u3084\u30b9\u30c6\u30c3\u30d7\u3092\u7c21\u7565\u5316\u3057\u307e\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u8cfc\u5165\u307e\u3067\u306e\u5165\u529b\u9805\u76ee\u3084\u30da\u30fc\u30b8\u6570\u3092\u6975\u529b\u5c11\u306a\u304f\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8ca0\u62c5\u3092\u8efd\u304f\u3057\u307e\u3059\u3002\u8cfc\u5165\u307e\u3067\u306e\u30b9\u30c6\u30c3\u30d7\u3092\u8868\u793a\u3057\u3001\u3042\u3068\u3069\u306e\u304f\u3089\u3044\u3067\u8cfc\u5165\u304c\u5b8c\u4e86\u3059\u308b\u306e\u304b\u77e5\u3089\u305b\u308b\u306e\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n\n\n\n

      \u30b5\u30a4\u30c8\u306b\u5bfe\u3057\u3066\u4e0d\u4fe1\u611f\u30fb\u4e0d\u6e80\u304c\u3042\u308b<\/h3>\n\n\n\n

      \u30b5\u30a4\u30c8\u306b\u5bfe\u3059\u308b\u4e0d\u4fe1\u611f\u30fb\u4e0d\u6e80\u306e\u4f8b\u306f\u6b21\u306e\u901a\u308a\u3067\u3059\u3002<\/p>\n\n\n\n

      \n
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        \n
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          \u5165\u529b\u30a8\u30e9\u30fc\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u77e5\u3089\u305b\u308b\u8868\u793a\u3082\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u8ca0\u62c5\u3092\u8efd\u6e1b\u3057\u3001\u96e2\u8131\u9632\u6b62\u306b\u3064\u306a\u304c\u308a\u307e\u3059\u3002<\/p>\n\n\n\n

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          \n

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