{"id":7285,"date":"2020-04-01T10:50:41","date_gmt":"2020-04-01T01:50:41","guid":{"rendered":"http:\/\/10.1.11.13:8080\/?p=7285"},"modified":"2023-08-25T13:20:51","modified_gmt":"2023-08-25T04:20:51","slug":"crm%e5%b0%8e%e5%85%a5%e3%81%a7%e4%bd%95%e3%81%8c%e5%a4%89%e3%82%8f%e3%82%8b%ef%bc%9f%e3%81%93%e3%82%8c%e3%81%be%e3%81%a7%e3%81%ae%e9%a1%a7%e5%ae%a2%e7%ae%a1%e7%90%86%e3%81%a8%e3%81%ae%e9%81%95","status":"publish","type":"post","link":"http:\/\/10.1.11.13:8080\/archives\/7285","title":{"rendered":"CRM\u5c0e\u5165\u3067\u4f55\u304c\u5909\u308f\u308b\uff1f\u3053\u308c\u307e\u3067\u306e\u9867\u5ba2\u7ba1\u7406\u3068\u306e\u9055\u3044\u3084\u8a55\u4fa1\u306e\u9ad8\u3044\u30c4\u30fc\u30eb\u3092\u7d39\u4ecb"},"content":{"rendered":"\n

\u3000\u4f01\u696d\u6d3b\u52d5\u306b\u304a\u3044\u3066\u3001\u91cd\u8981\u306a\u8cc7\u7523\u3067\u3042\u308b\u9867\u5ba2\u60c5\u5831\u3002\u55b6\u696d\u6d3b\u52d5\u3092\u59cb\u3081\u4f01\u696d\u5185\u306e\u3055\u307e\u3056\u307e\u306a\u696d\u52d9\u3067\u4f7f\u308f\u308c\u308b\u304c\u3001\u305d\u3093\u306a\u5927\u5207\u306a\u60c5\u5831\u3067\u3042\u308b\u306b\u3082\u95a2\u308f\u3089\u305a\u3001\u73fe\u5728\u306e\u81ea\u793e\u3067\u306e\u7ba1\u7406\u65b9\u6cd5\u306b\u4e0d\u6e80\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002
\u3000\u7d19\u3067\u306e\u9867\u5ba2\u7ba1\u7406\u306f\u8ab0\u3067\u3082\u6271\u3044\u3084\u3059\u3044\u3082\u306e\u306e\u96c6\u8a08\u306b\u306f\u5411\u3044\u3066\u304a\u3089\u305a\u3001\u306a\u306b\u3088\u308a\u5834\u6240\u3092\u53d6\u308b\u3002Excel\u3067\u306e\u9867\u5ba2\u7ba1\u7406\u306f\u6839\u5f37\u3044\u4eba\u6c17\u3092\u4fdd\u3063\u3066\u3044\u308b\u304c\u3001\u8aa4\u5165\u529b\u306b\u3088\u308b\u4e0a\u66f8\u304d\u3001\u8907\u6570\u4eba\u3067\u306e\u540c\u6642\u5165\u529b\u30fb\u4f5c\u696d\u306e\u3084\u308a\u306b\u304f\u3055\u3001\u30c7\u30fc\u30bf\u7834\u640d\u306b\u5099\u3048\u305f\u30d0\u30fc\u30b8\u30e7\u30f3\u9055\u3044\u306e\u30d5\u30a1\u30a4\u30eb\u7ba1\u7406\u306e\u7169\u96d1\u3055\u306a\u3069\u8ab2\u984c\u3082\u3042\u308b\u3002\u307e\u305f\u3001\u5f93\u6765\u306e\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u306f\u4f7f\u3044\u52dd\u624b\u304c\u60aa\u304f\u3001\u305b\u3063\u304b\u304f\u306e\u9867\u5ba2\u30c7\u30fc\u30bf\u3092\u3046\u307e\u304f\u6d3b\u7528\u3067\u304d\u3066\u3044\u306a\u3044\u3053\u3068\u304c\u591a\u3044\u3088\u3046\u3060\u3002
\u3000\u672c\u8a18\u4e8b\u3067\u306f\u3001\u5f93\u6765\u306e\u9867\u5ba2\u7ba1\u7406\u3068\u6bd4\u8f03\u3092\u3057\u306a\u304c\u3089\u3001CRM\u30c4\u30fc\u30eb<\/a>\u5c0e\u5165\u306b\u3088\u3063\u3066\u4f55\u304c\u5b9f\u73fe\u3067\u304d\u308b\u306e\u304b\u3092\u8003\u5bdf\u3057\u3066\u3044\u304f\u3002<\/p>\n\n\n\n

1. \u305d\u3082\u305d\u3082\u3001CRM\u30c4\u30fc\u30eb\u3068\u306f\uff1f<\/h2>\n\n\n\n

\u3000CRM\u306fCustomer Relationship Management\u306e\u7565\u3067\u3001\u65e5\u672c\u8a9e\u3067\u306f\u300c\u9867\u5ba2\u95a2\u4fc2\u7ba1\u7406\u300d\u306a\u3069\u3068\u8a33\u3055\u308c\u308b\u3002
\n\u3000\u300c\u9867\u5ba2\u3068\u9577\u671f\u7684\u306b\u826f\u597d\u306a\u95a2\u4fc2\u6027\u3092\u7bc9\u304f\u3053\u3068\u3067\u81ea\u793e\u306e\u58f2\u4e0a\u62e1\u5927\u3092\u56f3\u308b\u7d4c\u55b6\u624b\u6cd5\u300d\u304c\u5143\u6765\u306e\u610f\u5473\u3060\u304c\u3001\u73fe\u5728\u3067\u306f\u305d\u308c\u3092\u5b9f\u73fe\u3059\u308b\u305f\u3081\u306e\u30c4\u30fc\u30eb\u81ea\u4f53\u3092CRM\u3068\u6307\u3059\u3053\u3068\u304c\u4e00\u822c\u7684\u3067\u3042\u308b\u3002
\n\u898b\u8fbc\u307f\u5ba2\u304b\u3089\u30ea\u30d4\u30fc\u30bf\u30fc\u307e\u3067\u5168\u3066\u306e\u9867\u5ba2\u60c5\u5831\u3092\u7ba1\u7406\u30fb\u5206\u6790\u3057\u3001\u9867\u5ba2\u306b\u5fdc\u3058\u305f\u304d\u3081\u7d30\u304b\u3044\u5bfe\u5fdc\u3092\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u6e80\u8db3\u5ea6\u3092\u9ad8\u3081\u3001\u300cLTV\uff1aLife Time Value(\u9867\u5ba2\u751f\u6daf\u4fa1\u5024)\u300d\u306e\u6700\u5927\u5316\u3092\u76ee\u6307\u3059\u3053\u3068\u304c\u76ee\u7684\u3067\u3042\u308b\u3002<\/p>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u3053\u308c\u307e\u3067\u5404\u90e8\u9580\u306b\u70b9\u5728\u3057\u3066\u3044\u305f\u9867\u5ba2\u60c5\u5831\u304c\u4e00\u5143\u7ba1\u7406\u3001\u53ef\u8996\u5316\u3067\u304d\u3001\u4f01\u696d\u5168\u4f53\u3067\u306e\u6709\u52b9\u306a\u6d3b\u7528\u306b\u3064\u306a\u304c\u308b\u3002
\u55b6\u696d\u90e8\u9580\u3067\u306f\u3001\u5546\u8ac7\u5185\u5bb9\u3092\u5171\u6709\u3059\u308b\u3053\u3068\u3067\u52b9\u679c\u7684\u306a\u55b6\u696d\u6226\u7565\u3092\u7acb\u3066\u3001\u55b6\u696d\u6d3b\u52d5\u306e\u52b9\u7387\u5316\u3092\u56f3\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3067\u306f\u3001\u84c4\u7a4d\u3055\u308c\u305f\u60c5\u5831\u3092\u5206\u6790\u3057\u3001\u6226\u7565\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u5546\u54c1\u958b\u767a\u90e8\u9580\u3067\u306f\u3001\u9867\u5ba2\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u5c65\u6b74\u3092\u5206\u6790\u3057\u3001\u6b21\u306e\u5546\u54c1\u958b\u767a\u306b\u5f79\u7acb\u3066\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u90e8\u9580\u3067\u306f\u3001\u3053\u308c\u307e\u3067\u306e\u554f\u3044\u5408\u308f\u305b\u3092\u8e0f\u307e\u3048\u305f\u8cea\u306e\u9ad8\u3044\u30b5\u30dd\u30fc\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u3053\u3068\u3067\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002
\u3000CRM\u306f\u3001\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3092\u6301\u3064\u5168\u3066\u306e\u90e8\u9580\u3067\u6d3b\u7528\u3067\u304d\u308b\u3001\u4f01\u696d\u6d3b\u52d5\u306e\u4e2d\u5fc3\u3068\u306a\u308b\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3067\u3082\u3042\u308b\u3068\u3082\u3044\u3048\u308b\u3002<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

2. CRM\u5c0e\u5165\u3067\u5b9f\u73fe\u3067\u304d\u308b\u9867\u5ba2\u7ba1\u7406\u306e\u52b9\u679c\u3068\u306f\uff1f<\/h2>\n\n\n\n

\u3000\u73fe\u5728\u3001CRM\u3092\u5c0e\u5165\u3057\u3066\u3044\u306a\u304f\u3068\u3082\u3001\u4f55\u3089\u304b\u306e\u65b9\u6cd5\u3067\u9867\u5ba2\u7ba1\u7406\u3092\u884c\u3063\u3066\u3044\u308b\u65b9\u304cCRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u3069\u3046\u3044\u3063\u305f\u8ab2\u984c\u89e3\u6c7a\u306e\u52b9\u679c\u3092\u5f97\u3089\u308c\u308b\u306e\u304b\u3092\u5177\u4f53\u4f8b\u3068\u5171\u306b\u898b\u3066\u3044\u304d\u305f\u3044\u3002<\/p>\n\n\n\n

\u30fb\u9867\u5ba2\u60c5\u5831\u306e\u66f4\u65b0\u3092\u52b9\u7387\u7684\u306b\u30df\u30b9\u306a\u304f\u884c\u3044\u305f\u3044<\/h3>\n\n\n\n

\u3000Excel\u3067\u9867\u5ba2\u7ba1\u7406\u3092\u884c\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u8907\u6570\u4eba\u3067\u306e\u60c5\u5831\u66f4\u65b0\u306b\u60a9\u307e\u308c\u308b\u65b9\u304c\u591a\u3044\u3002
\n\u3000Excel\u306f\u6700\u65b0\u306e\u72b6\u6cc1\u3092\u4e00\u76ee\u3067\u78ba\u8a8d\u3059\u308b\u5206\u306b\u306f\u512a\u79c0\u3060\u304c\u3001\u8907\u6570\u4eba\u304c\u540c\u6642\u5165\u529b\u3059\u308b\u306b\u306f\u884c\u3048\u308b\u64cd\u4f5c\u306b\u5236\u9650\u304c\u3042\u308a\u3001\u307e\u305f\u3001\u4e00\u5ea6\u30c7\u30fc\u30bf\u3092\u66f8\u304d\u63db\u3048\u3066\u3057\u307e\u3046\u3068\u524d\u56de\u8a2a\u554f\u306e\u8a18\u9332\u60c5\u5831\u3084\u3001\u4ee5\u524d\u306e\u62c5\u5f53\u8005\u60c5\u5831\u306a\u3069\u306f\u6d88\u3048\u3066\u3057\u307e\u3046\u3002\u305d\u308c\u3092\u9632\u3050\u305f\u3081\u306b\u3001\u300c\u524d\u3005\u56de\u306e\u8a2a\u554f\u65e5\u6642\u300d\u300c\u4ee5\u524d\u306e\u62c5\u5f53\u8005\u300d\u306a\u3069\u3068\u60c5\u5831\u3092\u8ffd\u52a0\u3059\u308b\u3068\u3001\u65e5\u306b\u65e5\u306b\u30ea\u30b9\u30c8\u306f\u5de8\u5927\u306a\u3082\u306e\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u3001\u5bb9\u91cf\u306f\u91cd\u304f\u3001\u4f7f\u3044\u52dd\u624b\u304c\u60aa\u304f\u306a\u308b\u3002\u307e\u305f\u3001\u65b0\u3057\u3044\u9867\u5ba2\u60c5\u5831\u3092\u5404\u81ea\u304c\u8ffd\u52a0\u3057\u3066\u3044\u304f\u5834\u5408\u306b\u306f\u3001\u91cd\u8907\u3057\u305f\u60c5\u5831\u304c\u84c4\u7a4d\u3055\u308c\u3066\u3057\u307e\u3046\u3053\u3068\u3082\u3042\u308a\u3046\u308b\u3002\u4e00\u5ea6\u9023\u7d61\u3092\u3057\u3066\u3044\u308b\u306b\u3082\u95a2\u308f\u3089\u305a\u5225\u306e\u55b6\u696d\u62c5\u5f53\u304b\u3089\u3082\u9023\u7d61\u3092\u3057\u3066\u3057\u307e\u3044\u3001\u30af\u30ec\u30fc\u30e0\u306b\u306a\u308b\u3053\u3068\u3082\u73cd\u3057\u304f\u306f\u306a\u3044\u3002<\/p>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3068\u3001\u8907\u6570\u4eba\u3067\u306e\u540c\u6642\u4f5c\u696d\u304c\u3067\u304d\u3001\u9867\u5ba2\u60c5\u5831\u306e\u691c\u7d22\u3084\u66f4\u65b0\u304c\u30b9\u30e0\u30fc\u30ba\u306b\u306a\u308b\u3002\u3055\u3089\u306b\u767b\u9332\u3055\u308c\u305f\u9867\u5ba2\u60c5\u5831\u306b\u91cd\u8907\u304c\u3042\u308b\u5834\u5408\u306b\u3082\u3001\u540d\u5bc4\u305b\u6a5f\u80fd\u306b\u3088\u308a\u60c5\u5831\u3092\u4e00\u3064\u306b\u7d71\u5408\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n\n\n

\u30fb\u84c4\u7a4d\u3057\u305f\u9867\u5ba2\u60c5\u5831\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6d3b\u7528\u3057\u305f\u3044<\/h3>\n\n\n\n

\u3000\u624b\u9593\u6687\u3092\u304b\u3051\u3066\u9867\u5ba2\u60c5\u5831\u3092\u84c4\u7a4d\u3057\u3066\u3082\u3001\u6d3b\u7528\u3055\u308c\u306a\u3051\u308c\u3070\u610f\u5473\u304c\u306a\u3044\u3002
\n\u3000Excel\u3067\u306e\u30ea\u30b9\u30c8\u5316\u3084\u540d\u523a\u7ba1\u7406\u30bd\u30d5\u30c8\u3078\u306e\u53d6\u308a\u8fbc\u307f\u306a\u3069\u306b\u3088\u308a\u9867\u5ba2\u60c5\u5831\u3092\u6709\u3057\u3066\u3044\u308b\u65b9\u306f\u591a\u3044\u3002\u3057\u304b\u3057\u3001\u65e5\u3005\u306e\u4f01\u696d\u6d3b\u52d5\u306e\u4e2d\u3067\u7a4d\u307f\u91cd\u306a\u308b\u898b\u8fbc\u307f\u5ba2\u306b\u3064\u3044\u3066\u4e00\u6589\u914d\u4fe1\u30e1\u30fc\u30eb\u306b\u5229\u7528\u3059\u308b\u306a\u3069\u9650\u5b9a\u7684\u306a\u6d3b\u7528\u306b\u306a\u3063\u3066\u3044\u305f\u308a\u3001\u30d5\u30a9\u30ed\u30fc\u306f\u55b6\u696d\u90e8\u9580\u4efb\u305b\u3067\u3001\u305d\u306e\u5f8c\u306e\u72b6\u6cc1\u304c\u3069\u306e\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u90e8\u9580\u3067\u306f\u628a\u63e1\u3067\u304d\u3066\u3044\u306a\u304b\u3063\u305f\u308a\u3068\u3044\u3046\u3053\u3068\u304c\u3042\u308b\u306e\u3067\u306f\u306a\u3044\u304b\u3002<\/p>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u306e\u9867\u5ba2\u306e\u50be\u5411\u3092\u3055\u307e\u3056\u307e\u306a\u89d2\u5ea6\u304b\u3089\u5bb9\u6613\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u305d\u306e\u7d50\u679c\u3092\u3082\u3068\u306b\u3001\u9069\u5207\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u5411\u3051\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3092CRM\u306e\u7ba1\u7406\u753b\u9762\u304b\u3089\u76f4\u63a5\u884c\u3046\u4e8b\u304c\u3067\u304d\u308b\u3002\u9867\u5ba2\u60c5\u5831\u306e\u7372\u5f97\u65b9\u6cd5\u3084\u305d\u306e\u5f8c\u306e\u8cfc\u8cb7\u5c65\u6b74\u3092\u8a18\u9332\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u3069\u306e\u65b9\u6cd5\u306b\u3069\u306e\u304f\u3089\u3044\u306e\u30b3\u30b9\u30c8\u3092\u304b\u3051\u3001\u7d50\u679c\u7684\u306b\u3069\u308c\u3060\u3051\u306e\u58f2\u4e0a\u3092\u751f\u307f\u51fa\u3059\u3053\u3068\u304c\u3067\u304d\u305f\u306e\u304b\u3001\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6b63\u78ba\u306b\u628a\u63e1\u3057\u3001\u4eca\u5f8c\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3078\u306e\u6295\u8cc7\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002<\/p>\n\n\n\n

\u30fb\u55b6\u696d\u306e\u65e5\u3005\u306e\u60c5\u5831\u5165\u529b\u3092\u52b9\u7387\u5316\u3057\u305f\u3044<\/h3>\n\n\n\n

\u3000\u9867\u5ba2\u7ba1\u7406\u306b\u304a\u3044\u3066\u3001\u6b63\u78ba\u306a\u60c5\u5831\u3092\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u53cd\u6620\u3055\u308c\u308b\u3088\u3046\u306b\u3059\u308b\u3053\u3068\u306f\u975e\u5e38\u306b\u91cd\u8981\u3067\u3042\u308b\u3002\u3057\u304b\u3057\u3001Excel\u3084\u72ec\u81ea\u306e\u9867\u5ba2\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u5834\u5408\u3001\u5165\u529b\u3092\u793e\u5185\u3067\u884c\u308f\u306a\u3051\u308c\u3070\u306a\u3089\u305a\u3001\u60c5\u5831\u304c\u66f4\u65b0\u3055\u308c\u308b\u307e\u3067\u306b\u30bf\u30a4\u30e0\u30e9\u30b0\u304c\u751f\u3058\u308b\u4e8b\u304c\u591a\u304f\u898b\u3089\u308c\u308b\u3002
\n\u3000\u55b6\u696d\u62c5\u5f53\u304c\u8a2a\u554f\u3057\u3066\u3044\u305f\u306b\u3082\u95a2\u308f\u3089\u305a\u3001\u9867\u5ba2\u60c5\u5831\u3092\u66f4\u65b0\u3057\u3066\u3044\u306a\u304b\u3063\u305f\u3053\u3068\u3067\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u306b\u554f\u3044\u5408\u308f\u305b\u304c\u3042\u3063\u3066\u3082\u9069\u5207\u306a\u5bfe\u5fdc\u304c\u3068\u308c\u305a\u3001\u30af\u30ec\u30fc\u30e0\u306b\u7e4b\u304c\u308b\u3068\u3044\u3046\u3053\u3068\u3082\u73cd\u3057\u304f\u306a\u3044\u3002<\/p>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u62c5\u5f53\u304c\u8a2a\u554f\u76f4\u5f8c\u306b\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u304b\u3089\u3001\u5546\u8ac7\u60c5\u5831\u3084\u6b21\u56de\u306e\u5546\u8ac7\u4e88\u5b9a\u3092\u5165\u529b\u3057\u3001\u95a2\u4fc2\u8005\u3078\u306e\u60c5\u5831\u5171\u6709\u3092\u305d\u306e\u5834\u3067\u5b8c\u4e86\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002\u55b6\u696d\u306e\u5f79\u5272\u306f\u3072\u3068\u3064\u3067\u3082\u591a\u304f\u306e\u5546\u8ac7\u3092\u884c\u3046\u3053\u3068\u306b\u3042\u308a\u3001\u5165\u529b\u306e\u52b9\u7387\u5316\u306f\u907f\u3051\u3066\u306f\u901a\u308c\u306a\u3044\u8ab2\u984c\u3067\u3042\u308b\u3002\u8ab2\u984c\u3092\u89e3\u6c7a\u3059\u308c\u3070\u3001\u55b6\u696d\u306f\u4eca\u307e\u3067\u4ee5\u4e0a\u306b\u591a\u304f\u306e\u9867\u5ba2\u5148\u3092\u8a2a\u554f\u3057\u5546\u8ac7\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u58f2\u4e0a\u62e1\u5927\u306f\u3082\u3061\u308d\u3093\u3001\u9867\u5ba2\u6e80\u8db3\u5ea6\u306e\u5411\u4e0a\u3001\u30ea\u30d4\u30fc\u30c8\u7387\u306e\u5411\u4e0a\u306b\u7e4b\u304c\u308b\u3002<\/p>\n\n\n\n

\u30fb\u5831\u544a\u4f1a\u8b70\u3092\u6226\u7565\u4f1a\u8b70\u3078\u5909\u3048\u3066\u3044\u304d\u305f\u3044<\/h3>\n\n\n\n

\u3000Excel\u306a\u3069\u3067\u9867\u5ba2\u7ba1\u7406\u3092\u884c\u3063\u3066\u3044\u308b\u5834\u5408\u3001\u65e5\u3005\u306e\u6d3b\u52d5\u7ba1\u7406\u306b\u5fc5\u8981\u306a\u60c5\u5831\u3092\u3042\u308c\u3082\u3053\u308c\u3082\u3068\u8ffd\u52a0\u3057\u304c\u3061\u306a\u305f\u3081\u3001\u6c17\u304c\u4ed8\u304f\u3068\u5217\u304c\u5897\u3048\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002\u7d50\u679c\u7684\u306b\u305d\u306e\u307e\u307e\u3067\u306f\u5831\u544a\u8cc7\u6599\u3068\u3057\u3066\u4f7f\u7528\u3067\u304d\u306a\u3044\u305f\u3081\u3001\u4f1a\u8b70\u306e\u524d\u306b\u306f\u5fc5\u8981\u306a\u60c5\u5831\u306e\u307f\u3092\u629c\u304d\u51fa\u3057\u3066\u52a0\u5de5\u3057\u5370\u5237\u3059\u308b\u3001\u3068\u3044\u3063\u305f\u624b\u9593\u304c\u304b\u304b\u3063\u3066\u3057\u307e\u3046\u8a71\u306f\u73cd\u3057\u304f\u306a\u3044\u3002
\n\u3000\u307e\u305f\u3001\u305b\u3063\u304b\u304f\u4f1a\u8b70\u304c\u59cb\u307e\u3063\u3066\u3082\u3001\u521d\u3081\u3066\u305d\u306e\u8cc7\u6599\u3092\u76ee\u306b\u3059\u308b\u4e0a\u9577\u306b\u8aac\u660e\u3059\u308b\u305f\u3081\u306b\u3001\u3072\u3068\u308a\u305a\u3064\u73fe\u72b6\u3068\u6b21\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3001\u7740\u5730\u4e88\u60f3\u3092\u767a\u8868\u3059\u308b\u3060\u3051\u306e\u5834\u3068\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u308b\u3053\u3068\u3082\u3042\u308b\u3002<\/p>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3068\u3001\u81a8\u5927\u306a\u60c5\u5831\u304b\u3089\u5fc5\u8981\u306a\u60c5\u5831\u3060\u3051\u3092\u30ec\u30dd\u30fc\u30c8\u5316\u3059\u308b\u3053\u3068\u304c\u5bb9\u6613\u306b\u306a\u308b\u3002\u3055\u3089\u306b\u5404\u81ea\u306e\u55b6\u696d\u72b6\u6cc1\u306f\u308f\u304b\u308a\u3084\u3059\u304f\u30b0\u30e9\u30d5\u5316\u3055\u308c\u3001\u7ba1\u7406\u8005\u304c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u3067\u78ba\u8a8d\u3067\u304d\u3001\u4f1a\u8b70\u3092\u5f85\u305f\u305a\u306b\u90e8\u4e0b\u306b\u5bfe\u3057\u3066\u9069\u5207\u306a\u6307\u793a\u3092\u884c\u3046\u4e8b\u304c\u53ef\u80fd\u3068\u306a\u308b\u3002
\n\u3000\u904e\u53bb\u306e\u5546\u8ac7\u5c65\u6b74\u3082\u3059\u3050\u306b\u78ba\u8a8d\u3067\u304d\u308b\u305f\u3081\u3001\u5fa1\u7528\u805e\u304d\u55b6\u696d\u306b\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u306a\u3044\u304b\u3001\u4eca\u8a2a\u554f\u3059\u3079\u304d\u3068\u3053\u308d\u3067\u306f\u306a\u304f\u3001\u8a2a\u554f\u3057\u3084\u3059\u3044\u3068\u3053\u308d\u306b\u306a\u3063\u3066\u3057\u307e\u3063\u3066\u3044\u306a\u3044\u304b\u3001\u306a\u3069\u55b6\u696d\u6d3b\u52d5\u3092\u5206\u6790\u3057\u3001\u52b9\u679c\u7684\u306a\u55b6\u696d\u4f1a\u8b70\u304c\u884c\u3048\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n\n\n\n

\u30fb\u304a\u5ba2\u69d8\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u3092\u4ed6\u90e8\u9580\u3067\u3082\u628a\u63e1\u3057\u305f\u3044<\/h3>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3057\u3066\u3044\u306a\u3044\u5834\u5408\u3001\u304a\u5ba2\u69d8\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u306f\u90e8\u9580\u3054\u3068\u306b\u7ba1\u7406\u3055\u308c\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u90e8\u9580\u3060\u3051\u304c\u628a\u63e1\u3057\u3066\u3044\u308b\u3001\u307e\u305f\u306f\u55b6\u696d\u62c5\u5f53\u3060\u3051\u304c\u628a\u63e1\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u3053\u3068\u3082\u73cd\u3057\u304f\u306a\u3044\u3002\u55b6\u696d\u3068\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u3068\u306e\u9023\u643a\u304c\u3046\u307e\u304f\u3044\u304b\u305a\u306b\u30af\u30ec\u30fc\u30e0\u306b\u7e4b\u304c\u308b\u3068\u3044\u3063\u305f\u3001\u90e8\u9580\u3092\u8de8\u3044\u3060\u30c8\u30e9\u30d6\u30eb\u306f\u7d76\u3048\u306a\u3044\u3002<\/p>\n\n\n\n

\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3068\u3001\u5168\u3066\u306e\u554f\u3044\u5408\u308f\u305b\u306f\u4e00\u5143\u7ba1\u7406\u3055\u308c\u308b\u305f\u3081\u306b\u3001\u3069\u306e\u3088\u3046\u306a\u554f\u3044\u5408\u308f\u305b\u304c\u3042\u308a\u3001\u4eca\u306f\u3069\u306e\u3088\u3046\u306a\u72b6\u6cc1\u306b\u3042\u308b\u306e\u304b\u3001\u8ab0\u304c\u3044\u3064\u5bfe\u5fdc\u3092\u884c\u3063\u305f\u304b\u3001\u5168\u3066\u8a18\u9332\u306b\u6b8b\u3059\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u55b6\u696d\u62c5\u5f53\u306f\u5bfe\u5fdc\u60c5\u5831\u3092\u3044\u3064\u3067\u3082\u78ba\u8a8d\u3067\u304d\u308b\u305f\u3081\u3001\u5bfe\u5fdc\u72b6\u6cc1\u3092\u78ba\u8a8d\u5f8c\u306b\u304a\u8a6b\u3073\u306e\u3054\u9023\u7d61\u3092\u5165\u308c\u308b\u3068\u3044\u3063\u305f\u3001\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3092\u53d6\u308c\u308b\u3088\u3046\u306b\u306a\u308a\u3001\u9867\u5ba2\u6e80\u8db3\u306b\u7e4b\u3052\u3066\u3044\u304f\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n\n\n

3. CRM\u306e\u5177\u4f53\u7684\u306a\u6a5f\u80fd\u306b\u3064\u3044\u3066<\/h2>\n\n\n\n

\u3000CRM\u306f\u5358\u306a\u308b\u9867\u5ba2\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u300cRelationship\u300d\u3068\u540d\u524d\u304c\u793a\u3059\u3068\u304a\u308a\u3001\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u6df1\u3081\u308b\u305f\u3081\u306e\u3055\u307e\u3056\u307e\u306a\u6a5f\u80fd\u3092\u4f75\u305b\u6301\u3063\u3066\u3044\u308b\u3002\u3053\u3053\u3067\u306fCRM\u306e\u4e3b\u306a\u6a5f\u80fd\u306b\u3064\u3044\u3066\u5177\u4f53\u7684\u306b\u898b\u3066\u3044\u304f\u3002<\/p>\n\n\n\n

\u30fb\u9867\u5ba2\u60c5\u5831\u7ba1\u7406<\/h3>\n\n\n\n

\u3000CRM\u306e\u6700\u3082\u57fa\u672c\u3067\u3042\u308a\u3001\u6700\u3082\u91cd\u8981\u306a\u6a5f\u80fd\u304c\u9867\u5ba2\u7ba1\u7406\u6a5f\u80fd\u3067\u3042\u308b\u3002
\u3000CRM\u3092\u5c0e\u5165\u3059\u308b\u3068\u3001\u73fe\u5728\u306e\u7ba1\u7406\u65b9\u6cd5\u306b\u304f\u3089\u3079\u3066\u7ba1\u7406\u3067\u304d\u308b\u60c5\u5831\u306e\u5e45\u306f\u5927\u304d\u304f\u5e83\u304c\u308b\u3002\u9867\u5ba2\u306e\u540d\u524d\uff08\u4f1a\u793e\u540d\u3084\u62c5\u5f53\u8005\u540d\uff09\u3001\u4f4f\u6240\u3001\u96fb\u8a71\u756a\u53f7\u3001\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306a\u3069\u306e\u57fa\u672c\u60c5\u5831\u306b\u52a0\u3048\u3066\u3001\u3053\u308c\u307e\u3067\u306e\u5546\u8ac7\u5c65\u6b74\u3084\u3001\u5546\u8ac7\u306e\u969b\u306b\u63d0\u51fa\u3057\u305f\u63d0\u6848\u66f8\u3084\u898b\u7a4d\u66f8\u3001\u5951\u7d04\uff08\u8cfc\u8cb7\uff09\u5c65\u6b74\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u3084\u30af\u30ec\u30fc\u30e0\u306e\u5c65\u6b74\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u9867\u5ba2\u3068\u306e\u63a5\u70b9\u3092\u307e\u3068\u3081\u3066\u7ba1\u7406\u3067\u304d\u308b\u3002\u9805\u76ee\u3092\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u793e\u306e\u6226\u7565\u306b\u5408\u3063\u305f\u72ec\u81ea\u306e\u60c5\u5831\u3092\u8a18\u9332\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3060\u3002
\u3000\u9867\u5ba2\u306e\u60c5\u5831\u3092\u6df1\u304f\u77e5\u3063\u305f\u3046\u3048\u3067\u9069\u5207\u306a\u55b6\u696d\u6d3b\u52d5\u3084\u554f\u3044\u5408\u308f\u305b\u5bfe\u5fdc\u304c\u884c\u3048\u308b\u3060\u3051\u3067\u306f\u306a\u304f\u3001\u84c4\u7a4d\u3055\u308c\u305f\u81a8\u5927\u306a\u60c5\u5831\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u3001\u52b9\u7387\u7684\u306a\u55b6\u696d\u6d3b\u52d5\u3084\u3001\u52b9\u679c\u7684\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3001\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u306b\u3042\u3063\u305f\u5546\u54c1\u958b\u767a\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u696d\u52d9\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n\n\n

\u30fb\u898b\u8fbc\u307f\u5ba2\uff08\u30ea\u30fc\u30c9\uff09\u7ba1\u7406<\/h3>\n\n\n\n

\u3000\u4f01\u696d\u306e\u58f2\u4e0a\u62e1\u5927\u306b\u3001\u65b0\u898f\u9867\u5ba2\u306e\u958b\u62d3\u306f\u5fc5\u8981\u4e0d\u53ef\u6b20\u3067\u3042\u308b\u3002\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u304b\u3089\u306e\u304a\u554f\u5408\u305b\u3001\u4ee3\u8868\u756a\u53f7\u3078\u306e\u96fb\u8a71\u3001\u30a4\u30d9\u30f3\u30c8\u3084\u30bb\u30df\u30ca\u30fc\u3078\u306e\u53c2\u52a0\u3001\u5c55\u793a\u4f1a\u3067\u306e\u540d\u523a\u4ea4\u63db\u306a\u3069\u81ea\u793e\u88fd\u54c1\u306b\u8208\u5473\u3092\u6301\u3063\u305f\u898b\u8fbc\u307f\u5ba2\u60c5\u5831\u3092\u5165\u624b\u3057\u3066\u3082\u3001\u9069\u5207\u306a\u30d5\u30a9\u30ed\u30fc\u3092\u3057\u306a\u3051\u308c\u3070\u9867\u5ba2\u306b\u8ee2\u63db\u3057\u3066\u3044\u304f\u3053\u3068\u306f\u3067\u304d\u306a\u3044\u3002CRM\u3092\u5c0e\u5165\u3059\u308b\u3068\u3001\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u9023\u643a\u30fb\u540d\u523a\u8aad\u307f\u53d6\u308a\u306a\u3069\u306b\u3088\u3063\u3066\u60c5\u5831\u3092\u52b9\u7387\u7684\u306b\u53d6\u308a\u8fbc\u3081\u308b\u4ed6\u3001\u512a\u5148\u5ea6\u306e\u9ad8\u3044\u898b\u8fbc\u307f\u5ba2\u306e\u7279\u5b9a\u3001\u6700\u9069\u306a\u55b6\u696d\u62c5\u5f53\u306e\u5272\u308a\u5f53\u3066\u3001\u30d5\u30a9\u30ed\u30fc\u30a2\u30c3\u30d7\u30e1\u30fc\u30eb\u306e\u81ea\u52d5\u9001\u4fe1\u3001\u305d\u306e\u5f8c\u306e\u5546\u8ac7\u7ba1\u7406\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u652f\u63f4\u6a5f\u80fd\u3092\u6d3b\u7528\u3057\u3001\u898b\u8fbc\u307f\u5ba2\u306e\u52b9\u7387\u7684\u306a\u9867\u5ba2\u5316\u3092\u9032\u3081\u3066\u3044\u304f\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n\n\n

\u30fb\u55b6\u696d\u652f\u63f4<\/h3>\n\n\n\n

\u3000\u591a\u304f\u306eCRM\u30c4\u30fc\u30eb\u306f\u3001SFA\uff08Sales Force Automation\uff1a\u55b6\u696d\u6d3b\u52d5\u81ea\u52d5\u5316\uff09\u306e\u6a5f\u80fd\u3092\u4f75\u305b\u6301\u3063\u3066\u3044\u308b\u3002CRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u55b6\u696d\u6d3b\u52d5\u306b\u95a2\u3059\u308b\u3055\u307e\u3056\u307e\u306a\u60c5\u5831\u5171\u6709\u304c\u53ef\u80fd\u306b\u306a\u308b\u307b\u304b\u3001\u6a19\u6e96\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3092\u767b\u9332\u3057\u3001\u5404\u30d5\u30a7\u30fc\u30ba\u3067\u884c\u3046\u3079\u304d\u30bf\u30b9\u30af\u306e\u8868\u793a\u3084\u512a\u5148\u9806\u4f4d\u306e\u5224\u65ad\u3092\u3057\u3066\u304f\u308c\u308b\u306a\u3069\u3001\u5c5e\u4eba\u5316\u3057\u304c\u3061\u306a\u55b6\u696d\u6d3b\u52d5\u3092\u3001\u30b9\u30ad\u30eb\u306e\u504f\u308a\u306a\u304f\u52b9\u7387\u7684\u306b\u884c\u3046\u4e8b\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002\u307e\u305f\u3001\u55b6\u696d\u62c5\u5f53\u306f\u5916\u51fa\u5148\u304b\u3089\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u3092\u5229\u7528\u3057\u3066\u5916\u51fa\u4e2d\u306e\u3059\u304d\u9593\u6642\u9593\u3067\u6d3b\u52d5\u5831\u544a\u3092\u884c\u3048\u308b\u305f\u3081\u3001\u65e5\u5831\u5165\u529b\u306e\u305f\u3081\u306b\u5e30\u793e\u3059\u308b\u5fc5\u8981\u306f\u306a\u304f\u306a\u308b\u3002
\u84c4\u7a4d\u3055\u308c\u305f\u60c5\u5831\u306f\u3055\u307e\u3056\u307e\u306a\u89d2\u5ea6\u304b\u3089\u78ba\u8a8d\u3092\u3059\u308b\u4e8b\u304c\u3067\u304d\u3001\u66f8\u985e\u4f5c\u6210\u3084\u5831\u544a\u306e\u305f\u3081\u306e\u6642\u9593\u3082\u524a\u6e1b\u3055\u308c\u3001\u55b6\u696d\u62c5\u5f53\u306b\u3068\u3063\u3066\u5fc3\u5f37\u3044\u6a5f\u80fd\u3067\u3042\u308b\u3002<\/p>\n\n\n\n

\u30fb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4<\/h3>\n\n\n\n

\u3000CRM\u306b\u306f\u6700\u65b0\u306e\u9867\u5ba2\u60c5\u5831\u304c\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u84c4\u7a4d\u3055\u308c\u3066\u3044\u304f\u305f\u3081\u3001\u305d\u306e\u30c7\u30fc\u30bf\u3092\u69d8\u3005\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306b\u5229\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u305d\u306e\u65b9\u6cd5\u306f\u3055\u307e\u3056\u307e\u3067\u3042\u308b\u304c\u3001\u3082\u3063\u3068\u3082\u57fa\u672c\u7684\u306a\u6d3b\u7528\u6cd5\u3068\u3057\u3066\u30e1\u30fc\u30eb\u914d\u4fe1\u304c\u6319\u3052\u3089\u308c\u308b\u3002\u30e1\u30fc\u30eb\u3092\u5e0c\u671b\u3059\u308b\u5168\u54e1\u306b\u5411\u3051\u3066\u4e00\u6589\u914d\u4fe1\u3059\u308b\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u3001\u4e00\u5b9a\u671f\u9593\u8cfc\u5165\u306e\u306a\u3044\u9867\u5ba2\u3084\u300c\u88fd\u54c1\uff21\u3092\u8cfc\u5165\u3057\u305f\u9867\u5ba2\u300d\u306a\u3069\u30bf\u30fc\u30b2\u30c3\u30c8\u3092\u7d5e\u3063\u3066\u914d\u4fe1\u3059\u308b\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u3001\u8cfc\u5165\u65e5\u306a\u3069\u306e\u65e5\u4ed8\u3092\u8d77\u70b9\u3068\u3057\u3066\u30b9\u30c8\u30fc\u30ea\u30fc\u6027\u306e\u3042\u308b\u30e1\u30fc\u30eb\u3092\u6bb5\u968e\u7684\u306b\u9001\u308b\u30b9\u30c6\u30c3\u30d7\u30e1\u30fc\u30eb\u306a\u3069\u3001\u67d4\u8edf\u3067\u52b9\u679c\u7684\u306a\u30e1\u30fc\u30eb\u914d\u4fe1\u3092\u884c\u3046\u4e8b\u304c\u53ef\u80fd\u3067\u3042\u308b\u3002
\u3000\u30e1\u30fc\u30eb\u306e\u4ed6\u306b\u3082\u3001\u30a2\u30f3\u30b1\u30fc\u30c8\u3092\u4f5c\u6210\u3057\u53ce\u96c6\u3057\u305f\u7d50\u679c\u3092\u9867\u5ba2\u5c5e\u6027\u3084\u8cfc\u5165\u60c5\u5831\u3068\u639b\u3051\u5408\u308f\u305b\u305f\u9ad8\u5ea6\u306a\u5206\u6790\u3092\u884c\u3046\u3001\u84c4\u7a4d\u3055\u308c\u305f\u30c7\u30fc\u30bf\u3092\u3082\u3068\u306b\u52b9\u679c\u7684\u306a\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u5e83\u544a\u3092\u914d\u4fe1\u3059\u308b\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u8cbb\u7528\u5bfe\u52b9\u679c\u3092\u6e2c\u5b9a\u3059\u308b\u306a\u3069\u3001\u30c4\u30fc\u30eb\u306b\u3088\u3063\u3066\u3055\u307e\u3056\u307e\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u652f\u63f4\u6a5f\u80fd\u304c\u7528\u610f\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

\u30fb\u554f\u3044\u5408\u308f\u305b\u7ba1\u7406<\/h3>\n\n\n\n

\u3000\u96fb\u8a71\u3001\u30e1\u30fc\u30eb\u3001\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a9\u30fc\u30e0\u306a\u3069\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30dd\u30fc\u30c8\u90e8\u9580\u306b\u306f\u9867\u5ba2\u304b\u3089\u3055\u307e\u3056\u307e\u306a\u65b9\u6cd5\u3067\u304a\u554f\u3044\u5408\u308f\u305b\u304c\u5bc4\u305b\u3089\u308c\u308b\u3002CRM\u3092\u5c0e\u5165\u3059\u308b\u3053\u3068\u3067\u3001\u5404\u30c1\u30e3\u30cd\u30eb\u304b\u3089\u306e\u304a\u554f\u3044\u5408\u308f\u305b\u3092\u4e00\u5143\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\uff11\u3064\u306e\u753b\u9762\u4e0a\u3067\u5168\u3066\u306e\u304a\u554f\u3044\u5408\u308f\u305b\u3092\u307e\u3068\u3081\u3066\u78ba\u8a8d\u3057\u3001\u305d\u308c\u305e\u308c\u306b\u62c5\u5f53\u8005\u3092\u5272\u308a\u5f53\u3066\u308b\u3053\u3068\u3067\u3001\u5bfe\u5fdc\u6f0f\u308c\u3084\u4e8c\u91cd\u5bfe\u5fdc\u3092\u4e88\u9632\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u307e\u305f\u3001\u672a\u5bfe\u5fdc\u3084\u512a\u5148\u9806\u4f4d\u306e\u9ad8\u3044\u3082\u306e\u306a\u3069\u3092\u5bb9\u6613\u306b\u628a\u63e1\u3067\u304d\u3001\u4ed6\u306e\u62c5\u5f53\u8005\u3078\u306e\u5f15\u7d99\u304e\u3084\u30a8\u30b9\u30ab\u30ec\u30fc\u30b7\u30e7\u30f3\u4f5c\u696d\u3092\u30b9\u30e0\u30fc\u30ba\u306b\u884c\u3046\u3053\u3068\u3082\u3067\u304d\u308b\u3002\u4ed6\u306b\u3082\u3001\u826f\u304f\u3042\u308b\u304a\u554f\u3044\u5408\u308f\u305b\u3092\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u5316\u3059\u308b\u6a5f\u80fd\u3084\u3001\u81ea\u793e\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u4e0a\u306b\u30c1\u30e3\u30c3\u30c8\u306b\u3088\u308b\u554f\u3044\u5408\u308f\u305b\u53d7\u4ed8\u6a5f\u80fd\u3092\u5897\u3084\u3059\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u652f\u63f4\u6a5f\u80fd\u304c\u3042\u308a\u307e\u3059\u3002
<\/p>\n\n\n\n

\u3000\u88fd\u54c1\u3092\u9078\u5b9a\u3059\u308b\u969b\u306f\u3001\u3069\u306e\u3088\u3046\u306a\u7d4c\u55b6\u8ab2\u984c\u3092\u89e3\u6c7a\u3057\u305f\u3044\u306e\u304b\u3092\u660e\u78ba\u306b\u3057\u305f\u4e0a\u3067\u3001\u5404\u88fd\u54c1\u3067\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u304b\u3092\u5341\u5206\u306b\u691c\u8a3c\u3057\u3001\u6700\u9069\u306a\u88fd\u54c1\u3092\u9078\u629e\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n\n\n\n

4.\u8a55\u4fa1\u306e\u9ad8\u3044CRM\u30b7\u30b9\u30c6\u30e0\u3068\u306f\uff1f<\/h2>\n\n\n\n

CRM\u3068\u79f0\u3059\u308b\u30c4\u30fc\u30eb\u306f\u6570\u591a\u304f\u5e02\u5834\u306b\u5c55\u958b\u3055\u308c\u3066\u304a\u308a\u3001\u3055\u307e\u3056\u307e\u306a\u30bf\u30a4\u30d7\u306e\u88fd\u54c1\u304c\u305d\u308c\u305e\u308c\u306e\u7279\u5fb4\u3092\u30a2\u30d4\u30fc\u30eb\u3057\u306a\u304c\u3089\u8ca9\u58f2\u3057\u3066\u3044\u308b\u3002\u5927\u91cf\u306e\u88fd\u54c1\u306e\u4e2d\u304b\u3089\u81ea\u793e\u306b\u5408\u3063\u305f\u30c4\u30fc\u30eb\u3092\u9078\u5b9a\u3059\u308b\u306e\u306f\u4f55\u304b\u9078\u5b9a\u306e\u57fa\u6e96\u304c\u306a\u3044\u3068\u96e3\u3057\u3044\u3060\u308d\u3046\u3002\u3053\u3053\u3067\u304a\u3059\u3059\u3081\u3057\u305f\u3044\u306e\u304c\u3001\u30c4\u30fc\u30eb\u306e\u300c\u9867\u5ba2\u6e80\u8db3\u5ea6\u300d\u30921\u3064\u306e\u6307\u6a19\u306b\u3059\u308b\u3053\u3068\u3060\u3002<\/p>\n\n\n\n

IT\u88fd\u54c1\u3092\u5c0e\u5165\u3059\u308b\u969b\u3088\u304f\u8d77\u3053\u308b\u554f\u984c\u306e1\u3064\u304c\u3001\u73fe\u5834\u3067\u6d78\u900f\u305b\u305a\u4f7f\u308f\u308c\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3046\u3001\u3068\u3044\u3063\u305f\u3088\u3046\u306a\u3053\u3068\u3060\u3002\u3053\u308c\u306f\u73fe\u5834\u306e\u30e6\u30fc\u30b6\u30fc\u306b\u3068\u3063\u3066\u4f7f\u3044\u3065\u3089\u304b\u3063\u305f\u308a\u3001\u73fe\u5834\u696d\u52d9\u306e\u75d2\u3044\u3068\u3053\u308d\u306b\u624b\u304c\u5c4a\u304b\u306a\u3044\u3001\u30b5\u30dd\u30fc\u30c8\u304c\u5341\u5206\u3067\u306a\u3044\u3068\u3044\u3063\u305f\u3053\u3068\u304c\u539f\u56e0\u3068\u306a\u3063\u3066\u3044\u308b\u30b1\u30fc\u30b9\u304c\u591a\u3044\u3002<\/p>\n\n\n\n

\u9867\u5ba2\u6e80\u8db3\u5ea6\u306f\u65e2\u306b\u5229\u7528\u4e2d\u306e\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u306e\u8a55\u4fa1\u305d\u306e\u3082\u306e\u3067\u3042\u308a\u3001\u6e80\u8db3\u5ea6\u304c\u9ad8\u3044\u88fd\u54c1\u306f\u3053\u308c\u3089\u306e\u554f\u984c\u304c\u8d77\u304d\u306a\u3044\u4e8b\u304c\u591a\u3044\u3068\u3044\u3048\u308b\u3002 ITreview <\/a>\u3067\u306f\u3001\u5b9f\u969b\u306bCRM\u3092\u5229\u7528\u4e2d\u306e\u30e6\u30fc\u30b6\u30fc\u304b\u3089\u9ad8\u3044\u8a55\u4fa1\u3092\u5f97\u3066\u3044\u308b\u30c4\u30fc\u30eb\u3092CRM\u306eLeader\u88fd\u54c1\u3001High Performer\u88fd\u54c1\u3068\u3057\u3066\u5206\u304b\u308a\u3084\u3059\u304f\u30d0\u30c3\u30b8\u3092\u4ed8\u3051\u3066\u7d39\u4ecb\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

\u4eca\u56de\u306f\u3001\u591a\u304f\u306eCRM\u88fd\u54c1\u306e\u4e2d\u304b\u3089\u3001\u4e0a\u8a18\u306eLeader\u88fd\u54c1\u3068High Performer\u88fd\u54c1\u3092\u7d39\u4ecb\u3057\u3066\u3044\u3053\u3046\u3002\u305d\u308c\u305e\u308c\u306e\u88fd\u54c1\u306e\u30ec\u30d3\u30e5\u30fc\u3082\u78ba\u8a8d\u3067\u304d\u308b\u305f\u3081\u3001\u3069\u3093\u306a\u65b9\u304c\u305d\u306e\u30c4\u30fc\u30eb\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u305c\u3072\u78ba\u8a8d\u3057\u3066\u3044\u305f\u3060\u304d\u305f\u3044\u3002<\/p>\n\n\n\n

\uff11\uff0eSalesforce Sales Cloud<\/h3>\n\n\n\n
\"Salesforce<\/figure>\n\n\n\n

Salesforce Sales Cloud<\/a>\u306f\u3001\u3082\u3068\u3082\u3068\u55b6\u696d\u652f\u63f4\u306eSaaS\u3068\u3057\u3066\u5e02\u5834\u306b\u6295\u5165\u3055\u308c\u3001\u666e\u53ca\u3068\u767a\u5c55\u3092\u9042\u3052\u3066\u304d\u305f\u3002\u4eca\u65e5\u3067\u306f\u3001SFA\u3068CRM\u306e\u6a5f\u80fd\u3092\u4f75\u305b\u6301\u3064\u30af\u30e9\u30a6\u30c9\u30b5\u30fc\u30d3\u30b9\u3068\u3057\u3066\u4f01\u696d\u306b\u5e83\u304f\u6d78\u900f\u3057\u3066\u304a\u308a\u3001\u65e5\u672c\u3092\u542b\u3080\u4e16\u754c\u3067\u6700\u3082\u30b7\u30a7\u30a2\u306e\u9ad8\u3044\u203b \u30c4\u30fc\u30eb\u3068\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

\u6a5f\u80fd\u3068\u3057\u3066\u306f\u3001\u65e2\u5b58\u9867\u5ba2\u7ba1\u7406\u3001\u898b\u8fbc\u307f\u5ba2\u7ba1\u7406\u3001\u6848\u4ef6\u7ba1\u7406\u3001\u58f2\u4e0a\u4e88\u6e2c\u3001\u30ec\u30dd\u30fc\u30c8\uff0f\u30c0\u30c3\u30b7\u30e5\u30dc\u30fc\u30c9\u751f\u6210\u306a\u3069\u306e\u6a5f\u80fd\u3092\u5099\u3048\u3001\u6700\u8fd1\u3067\u306f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30aa\u30fc\u30c8\u30e1\u30fc\u30b7\u30e7\u30f3\uff08MA\uff09<\/a>\u6a5f\u80fd\u3082\u4e00\u90e8\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u308b\u3002\u3053\u3046\u3057\u305f Salesforce Sales Cloud <\/a>\u306e\u6d3b\u7528\u306b\u3088\u3063\u3066\u3001\u6f5c\u5728\u9867\u5ba2\u3092\u767a\u6398\u304b\u3089\u898b\u8fbc\u307f\u5ba2\u3092\u80b2\u6210\u3057\u3001\u6848\u4ef6\u306e\u65e9\u671f\u53d7\u6ce8\u3092\u56f3\u308b\u30d7\u30ed\u30bb\u30b9\u304c\u52b9\u7387\u5316\u3067\u304d\u308b\u3068\u3044\u3046\u3002<\/p>\n\n\n\n

\u3055\u3089\u306b\u8fd1\u5e74\u3067\u306fAI\uff08\u4eba\u5de5\u77e5\u80fd\uff09\u306e\u6a5f\u80fd\u3082\u7d44\u307f\u8fbc\u307e\u308c\u3066\u3044\u308b\u3002\u3053\u306eAI\u306e\u50cd\u304d\u306b\u3088\u3063\u3066\u3001\u8cfc\u5165\u78ba\u7387\u306e\u9ad8\u3044\u9867\u5ba2\u30fb\u6848\u4ef6\u30fb\u6b63\u78ba\u306a\u58f2\u4e0a\u4e88\u6e2c\u306a\u3069\u3092\u7c21\u5358\u306b\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3068\u3044\u3046\u3002<\/p>\n\n\n\n

Salesforce Sales Cloud\u306e\u30e6\u30fc\u30b6\u30fc\u3084\u6d3b\u7528\u65b9\u6cd5\u306f\uff1f\u30ec\u30d3\u30e5\u30fc\u3092\u30c1\u30a7\u30c3\u30af\u3059\u308b<\/a><\/p>\n\n\n\n

\u203b\u300eIDC, Worldwide Semiannual Software Track <\/a>er, October 2018\u300f\u8abf\u67fb\u306b\u3088\u308b<\/p>\n\n\n\n

\uff12\uff0eIntercom<\/h3>\n\n\n\n
\"Intercom\"<\/figure>\n\n\n\n

Intercom\uff08\u30a4\u30f3\u30bf\u30fc\u30b3\u30e0\uff09<\/a>\u306f\u3001\u30d3\u30b8\u30cd\u30b9\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\uff08\u30e1\u30fc\u30eb\uff0f\u30c1\u30e3\u30c3\u30c8\uff09\u3092\u901a\u3058\u305f\u9867\u5ba2\u3068\u306e\u30d1\u30fc\u30bd\u30ca\u30eb\u306a\u5bfe\u8a71\u3092\u3001\u55b6\u696d\u6d3b\u52d5\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u306e\u52b9\u7387\u5316\u306b\u5f79\u7acb\u3066\u308b\u30bf\u30a4\u30d7\u306e\u30af\u30e9\u30a6\u30c9CRM\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u3002Web\u30b5\u30a4\u30c8\uff0fWeb\u30b5\u30fc\u30d3\u30b9\u3092\u904b\u55b6\u3059\u308b\u4f01\u696d\u306b\u5411\u3051\u305f\u7d71\u5408\u578bCRM\u30b7\u30b9\u30c6\u30e0\u3068\u3057\u3066\u63d0\u4f9b\u3055\u308c\u3066\u304a\u308a\u3001\u6d77\u5916\u88fd\u54c1\u306e\u305f\u3081\u306b\u65e5\u672c\u3067\u306f\u305d\u308c\u307b\u3069\u6709\u540d\u3067\u306f\u306a\u3044\u304c\u3001\u958b\u767a\u30fb\u63d0\u4f9b\u5143\u306e\u30a4\u30f3\u30bf\u30fc\u30b3\u30e0\u793e\uff082011\u5e74\u8a2d\u7acb\uff09\u306e\u30b5\u30a4\u30c8\u306b\u3088\u308c\u3070\u3001\u3059\u3067\u306b\u4e16\u754c\u30673\u4e07\u793e\u3092\u8d85\u3048\u308b\u4f01\u696d\u304c Intercom <\/a>\u3092\u6d3b\u7528\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u3002<\/p>\n\n\n\n

Intercom\u3092\u4f7f\u3046\u3053\u3068\u3067\u3001\u4f8b\u3048\u3070\u3001Web\u30b5\u30a4\u30c8\u6765\u8a2a\u8005\u306e\u884c\u52d5\u3092\u81ea\u52d5\u3067\u8ffd\u8de1\u3057\u3066\u898b\u8fbc\u307f\u5ba2\u3092\u7279\u5b9a\u3057\u3001\u6700\u3082\u5546\u8ac7\u6210\u7acb\u306e\u53ef\u80fd\u6027\u306e\u9ad8\u3044\u898b\u8fbc\u307f\u5ba2\u3068\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u306b\u30c1\u30e3\u30c3\u30c8\u3067\u5bfe\u8a71\u3059\u308b\u3053\u3068\u53ef\u80fd\u306b\u306a\u308b\u3002\u307e\u305f\u3001\u7279\u5b9a\u306e\u9867\u5ba2\u884c\u52d5\u3092\u30c8\u30ea\u30ac\u30fc\u306b\u3057\u3066\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u3092\u81ea\u52d5\u7684\u306b\u9001\u4fe1\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u308b\u3002<\/p>\n\n\n\n

\u3055\u3089\u306b\u3001\u30ab\u30b9\u30bf\u30de\u30fc\u30b5\u30fc\u30d3\u30b9\u696d\u52d9\u306e\u52b9\u7387\u5316\u306b\u5411\u3051\u3066\u3001\u30c1\u30e3\u30c3\u30c8\u30dc\u30c3\u30c8\u306e\u6a5f\u80fd\u3092\u4f7f\u3044\u3064\u3064\u3001\u9867\u5ba2\u304b\u3089\u306e\u554f\u3044\u5408\u308f\u305b\u306b\u30c1\u30e3\u30c3\u30c8\u3067\u3001\u52b9\u7387\u7684\u306b\u5bfe\u5fdc\u3059\u308b\u6a5f\u80fd\u3082\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u5bfe\u5fdc\u6642\u306b\u306f\u3001\u554f\u3044\u5408\u308f\u305b\u3092\u3057\u3066\u304d\u305f\u9867\u5ba2\u304c\u8ab0\u304b\u3092\u77ac\u6642\u306b\u7279\u5b9a\u3057\u3001\u305d\u306e\u60c5\u5831\u3092\u8868\u793a\u3055\u305b\u308b\u6a5f\u80fd\u3082\u5099\u3048\u3066\u3044\u308b\u3002\u3055\u3089\u306b\u3001\u9867\u5ba2\u306b\u3088\u308b\u81ea\u5df1\u89e3\u6c7a\u3092\u53ef\u80fd\u306b\u3059\u308b\u30d8\u30eb\u30d7\u30c7\u30b9\u30af\u306e\u6a5f\u80fd\u3082\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

Intercom\u306e\u30e6\u30fc\u30b6\u30fc\u3084\u6d3b\u7528\u65b9\u6cd5\u306f\uff1f\u30ec\u30d3\u30e5\u30fc\u3092\u30c1\u30a7\u30c3\u30af\u3059\u308b<\/a><\/p>\n\n\n\n

\uff13\uff0eSynergy!<\/h3>\n\n\n\n
\"Synergy!\"<\/figure>\n\n\n\n

Synergy!\uff08\u30b7\u30ca\u30b8\u30fc\uff09<\/a>\u306f\u3001\u5b9f\u5e97\u8217\u3001Web\u3001\u30e1\u30fc\u30eb\u3001\u30b9\u30de\u30fc\u30c8\u30d5\u30a9\u30f3\u30a2\u30d7\u30ea\u3001SNS\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u9867\u5ba2\u63a5\u70b9\u304b\u3089\u306e\u60c5\u5831\u3092\u4e00\u5143\u7ba1\u7406\u3057\u3001\u500b\u5225\u5316\u3055\u308c\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306b\u6d3b\u304b\u3059\u305f\u3081\u306e\u56fd\u7523\u30af\u30e9\u30a6\u30c9CRM\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u3002CRM\u306e\u6271\u3044\u306b\u6163\u308c\u3066\u3044\u306a\u3044\u62c5\u5f53\u8005\u3067\u3082\u77ed\u671f\u9593\u3067\u4f7f\u3044\u65b9\u304c\u7fd2\u5f97\u3067\u304d\u308b\u9ad8\u3044\u64cd\u4f5c\u6027\u3068\u3001\u3042\u3089\u3086\u308b\u696d\u7a2e\u30fb\u696d\u614b\u306b\u3082\u5bfe\u5fdc\u3067\u304d\u308b\u81ea\u7531\u5ea6\u306e\u9ad8\u3044\u8a2d\u8a08\u3092\u5927\u304d\u306a\u7279\u5fb4\u3068\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

Synergy! <\/a>\u306f\u3001\u9867\u5ba2\u60c5\u5831\u306e\u4e00\u5143\u7ba1\u7406\u3068\u5206\u6790\u306e\u6a5f\u80fd\u3092\u63d0\u4f9b\u3059\u308b\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u6a5f\u80fd\u3068\u3001\u9867\u5ba2\u60c5\u5831\u3092\u53ce\u96c6\u3059\u308b\u305f\u3081\u306e\u30d5\u30a9\u30fc\u30e0\uff0f\u30a2\u30f3\u30b1\u30fc\u30c8\u306e\u4f5c\u6210\u652f\u63f4\u6a5f\u80fd\u3001\u3055\u3089\u306b\u306f\u9867\u5ba2\u306e\u80b2\u6210\u3084\u8ca9\u4fc3\u306e\u305f\u3081\u306e\u60c5\u5831\u3092\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u4f1d\u3048\u308b\u6a5f\u80fd\uff08\u30e1\u30fc\u30eb\u914d\u4fe1\uff0fLINE\u914d\u4fe1\uff0f\u5e83\u544a\u9023\u643a\uff09\u304b\u3089\u69cb\u6210\u3055\u308c\u308b\u3002<\/p>\n\n\n\n

\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u3067\u306f\u3001\u9867\u5ba2\u306e\u57fa\u672c\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3092\u306f\u3058\u3081\u3001\u30e1\u30fc\u30eb\u30de\u30ac\u30b8\u30f3\u306e\u30af\u30ea\u30c3\u30af\u3084\u5b9f\u5e97\u8217\u3067\u306e\u30af\u30fc\u30dd\u30f3\u5229\u7528\u3001\u8cfc\u8cb7\u5c65\u6b74\u3068\u3044\u3063\u305f\u9867\u5ba2\u884c\u52d5\u3068\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3067\u306e\u30ed\u30b0\u3092\u4e00\u5143\u7684\u306b\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u3001\u9867\u5ba2\u884c\u52d5\u3092\u30e1\u30fc\u30eb\u914d\u4fe1\u306a\u3069\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306e\u30c8\u30ea\u30ac\u30fc\u3068\u3057\u3066\u4f7f\u3046\u3053\u3068\u3082\u3067\u304d\u308b\u3002\u307e\u305f\u3001\u30c7\u30fc\u30bf\u30d9\u30fc\u30b9\u306e\u9805\u76ee\u304b\u3089\u300c\u7d5e\u308a\u8fbc\u307f\u30ea\u30b9\u30c8\u300d\u3092\u4f5c\u6210\u3057\u3001\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u306e\u65bd\u7b56\u306b\u6d3b\u304b\u305b\u308b\u307b\u304b\u3001CSV\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3092\u4f7f\u3063\u305f\u30c7\u30fc\u30bf\u306e\u30a4\u30f3\u30dd\u30fc\u30c8\uff0f\u30a8\u30af\u30b9\u30dd\u30fc\u30c8\u306b\u3082\u5bfe\u5fdc\u3057\u3066\u304a\u308a\u3001Excel\u306a\u3069\u306e\u5916\u90e8\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u304b\u3089\u306e\u3001\u5fc5\u8981\u306a\u30c7\u30fc\u30bf\u3092\u7c21\u5358\u306b\u53d6\u308a\u8fbc\u3080\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n\n\n\n

\u3000\u3055\u3089\u306b\u3001SNS\u5e83\u544a\u3084Google\u5e83\u544a\u3001DMP\u3068\u306e\u9023\u643a\u306b\u3088\u308a\u3001CRM\u6d3b\u52d5\u3067\u7372\u5f97\u3057\u305f\u9867\u5ba2\u306e\u30c7\u30fc\u30bf\u3092\u5e83\u544a\u914d\u4fe1\u306e\u6700\u9069\u5316\u306b\u6d3b\u7528\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3068\u3057\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

Synergy!\u306e\u30e6\u30fc\u30b6\u30fc\u3084\u6d3b\u7528\u65b9\u6cd5\u306a\u3069\u30ec\u30d3\u30e5\u30fc\u3092\u30c1\u30a7\u30c3\u30af\u3059\u308b<\/a><\/p>\n\n\n\n

\uff14\uff0e Zoho CRM<\/h3>\n\n\n\n
\"zohocrm\"<\/figure>\n\n\n\n

Zoho CRM<\/a>\u306f\u3001CRM\u3068SFA\u3001\u3055\u3089\u306b\u306fMA\u306e\u6a5f\u80fd\u304c\u4e00\u4f53\u5316\u3055\u308c\u305f\u30af\u30e9\u30a6\u30c9\u578b\u306eCRM\u30b7\u30b9\u30c6\u30e0\u3067\u3042\u308b\u3002\u696d\u52d9\u5f62\u614b\u306b\u5408\u308f\u305b\u305f\u67d4\u8edf\u306a\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u304c\u53ef\u80fd\u3067\u3042\u308b\u307b\u304b\u3001\u30b7\u30f3\u30d7\u30eb\u306a\u30a4\u30f3\u30bf\u30d5\u30a7\u30fc\u30b9\u306b\u3088\u308b\u4f7f\u3044\u3084\u3059\u3055\u3001\u30b3\u30b9\u30c8\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u306e\u826f\u3055\u3092\u7279\u5fb4\u3068\u3057\u3066\u3044\u308b\u3002ZohoCRM\u306e\u4e3b\u306a\u6a5f\u80fd\u3068\u3057\u3066\u306f\u3001\u4e0b\u8a18\u304c\u6319\u3052\u3089\u308c\u308b\u3002<\/p>\n\n\n\n

\u30fb\u9867\u5ba2\u60c5\u5831\u306e\u4e00\u5143\u7ba1\u7406\u3068\u5206\u6790
\u30fb\u30bb\u30fc\u30eb\u30b9\u30d1\u30a4\u30d7\u30e9\u30a4\u30f3\u306e\u7ba1\u7406
\u30fb\u30e1\u30fc\u30eb\u914d\u4fe1\u306a\u3069\u306e\u696d\u52d9\u30d5\u30ed\u30fc\u306e\u81ea\u52d5\u5316
\u30fbGoogle AdWords\u3068\u306e\u9023\u643a\u306b\u3088\u308b\u30ea\u30b9\u30c6\u30a3\u30f3\u30b0\u5e83\u544a\u306e\u52b9\u679c\u6e2c\u5b9a
\u30fb\u7d71\u5408\u3055\u308c\u3066\u3044\u308bMA\u6a5f\u80fd\uff08 Zoho Campaigns <\/a>\uff09\u4ee5\u5916\u306eMA\u30c4\u30fc\u30eb\u3068\u306e\u9023\u643a\u6a5f\u80fd<\/p>\n\n\n\n

\u3053\u306e\u3046\u3061\u9867\u5ba2\u60c5\u5831\u306e\u7ba1\u7406\u3067\u306f\u3001\u9867\u5ba2\u306e\u57fa\u672c\u30d7\u30ed\u30d5\u30a1\u30a4\u30eb\u3084\u53d6\u5f15\u5b9f\u7e3e\u306e\u307b\u304b\u306b\u3001\u96fb\u8a71\u3084\u30e1\u30fc\u30eb\u3001SNS\u3001\u30c1\u30e3\u30c3\u30c8\u306a\u3069\u3001\u3055\u307e\u3056\u307e\u306a\u65b9\u6cd5\u3067\u884c\u308f\u308c\u308b\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u3092\u4e00\u5143\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u307e\u305f\u3001\u30e1\u30fc\u30eb\u306e\u958b\u5c01\u72b6\u6cc1\u3084Web\u30b5\u30a4\u30c8\u306e\u8a2a\u554f\u5c65\u6b74\u304b\u3089\u3001\u9867\u5ba2\u306e\u8208\u5473\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3060\u3002<\/p>\n\n\n\n

\u3055\u3089\u306b\u3001\u55b6\u696d\u30c1\u30fc\u30e0\u306eKGI\uff08\u91cd\u8981\u76ee\u6a19\u9054\u6210\u6307\u6a19\uff1aKey Goal Indicator\uff09\uff0fKPI\uff08\u91cd\u8981\u696d\u7e3e\u8a55\u4fa1\u6307\u6a19\uff1aKey Performance Indicator\uff09\u306b\u6cbf\u3063\u3066\u3001\u9054\u6210\u5ea6\u3092\u8a08\u6e2c\u3057\u3066\u53ef\u8996\u5316\u3059\u308b\u6a5f\u80fd\u3082\u5099\u3048\u3066\u3044\u308b\u3002\u3053\u306e\u307b\u304b\u3001\u898b\u8fbc\u307f\u5ba2\u306e\u767a\u898b\u3084\u3001\u9867\u5ba2\u306e\u30e1\u30fc\u30eb\u5185\u5bb9\u306b\u5fdc\u3058\u305f\u8fd4\u4fe1\u5185\u5bb9\u306e\u6700\u9069\u5316\u3001\u9023\u7d61\u30bf\u30a4\u30df\u30f3\u30b0\u306e\u6700\u9069\u5316\u306a\u3069\u3092\u81ea\u52d5\u5316\u3059\u308b\u305f\u3081\u306eAI\u3082\u7d44\u307f\u8fbc\u307e\u308c\u3066\u3044\u308b\u3002<\/p>\n\n\n\n

Zoho CRM\u306e\u30e6\u30fc\u30b6\u30fc\u3084\u6d3b\u7528\u65b9\u6cd5\u3092\u30ec\u30d3\u30e5\u30fc\u3067\u30c1\u30a7\u30c3\u30af\u3059\u308b<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u3000\u4f01\u696d\u6d3b\u52d5\u306b\u304a\u3044\u3066\u3001\u91cd\u8981\u306a\u8cc7\u7523\u3067\u3042\u308b\u9867\u5ba2\u60c5\u5831\u3002\u55b6\u696d\u6d3b\u52d5\u3092\u59cb\u3081\u4f01\u696d\u5185\u306e\u3055\u307e\u3056\u307e\u306a\u696d\u52d9\u3067\u4f7f\u308f\u308c\u308b\u304c\u3001\u305d\u3093\u306a\u5927\u5207\u306a\u60c5\u5831\u3067\u3042\u308b\u306b\u3082\u95a2\u308f\u3089\u305a\u3001\u73fe\u5728\u306e\u81ea\u793e\u3067\u306e\u7ba1\u7406\u65b9\u6cd5\u306b\u4e0d\u6e80\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002 \u3000\u7d19\u3067\u306e\u9867\u5ba2\u7ba1\u7406\u306f\u8ab0 […]<\/p>\n","protected":false},"author":5,"featured_media":7286,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[38],"table_tags":[],"acf":[],"yoast_head":"\n

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