Social Studioの評判・口コミ 全2件

What do you dislike?

I wish there were a better way to manage content creation and workflow (approvals) from within the tool. We still had to use a separate project management tool to gather up all of the assets we needed each month. Since there is no good way in Social Studio for managers/approvers to see all of the content (without individually clicking into each post), we ended up still using a spreadsheet to manage editorial calendars for that purpose. It's not great for companies with multiple layers of approvals. I also remember running into snags with YouTube and Google + integration.

Also, we were big Instagram users, and at the time, there was no Instagram integration. So, that still had to be manual.

What do you like best?

I was working for a company that housed several different brands. Each had their own social media channels to manage -- some with separate pages for different countries. This tool was good for allowing each brand manager to manage the scheduling of content publication and sponsored posts, and be able to view the performance of different types of content. It was also key for our community manager to be able to spot any customer service issues that were going on that day quickly, and be able to help point those customers in the right direction. It took a lot of manual tasks off of our brand managers' plates.

Recommendations to others considering the product

This tool may not be for you if your content needs to go through multiple layers of approvals. Best for companies who have very adequate content editors and community managers, who can QA before content goes live. It's not a great tool for pushing content through the development cycle and gathering assets, so be prepared to continue using your existing project management system for that.

What do you dislike?

The cost is pretty high if you are not using all of the functionality. There are other, less expensive tools to use if you just want a central place from which to create and post to social media. The value is more in using Social Studio for listening to what is happening on social media and then responding to it.

What do you like best?

You can choose which social media profiles on different platforms (Facebook, Twitter, Linkedin, etc) you want to follow, and then filter them to only see posts from those people when they are mentioning you or your brand or a certain topic. This is a really helpful way to see what is being said about you without having to spend a ton of time on social media. You can also use it to post to different channels and respond to posts all from one place.

What do you dislike?

Some features are limited. Like uploading multiple photos to posts. This seems to especially be an issue with Twitter and we usually end up posting to it natively.

What do you like best?

The mobile app means connection to your accounts wherever you are. Good for managing multiple accounts while not constantly behind a keyboard. The social listening tools are also a great tool but folders can sometimes be difficult to set up/navigate.

Recommendations to others considering the product

Good tool to manage and schedule, especially, your social media accounts across multiple users. The calendar provides a good overview of your posts for whatever time period you are looking to show.

What do you dislike?

Social Studio feels like too much of a compromise on to many level. The Radian 6 legacy system does not mesh well with the rest of the Salesforce platform, the scheduling is less intuitive than a simple program like Buffer, and the sentiment function is totally unusable.

What do you like best?

I like the concept of Social Studio -- allowing you to schedule and analyze off of the same platform, and working under the Salesforce CRM platform.

Recommendations to others considering the product

Make sure you're a Salesforce/Marketing Cloud expert

What do you dislike?

Customizing reports can be a bit problematic

What do you like best?

The reports are awesome and make a great impression with management.

Recommendations to others considering the product

For the price, you can't beat it if you are a SalesForce user

What do you dislike?

Took away some functionality and have to do workaround to produce same output.

What do you like best?

Can export all posts from all networks by dates and tags

Recommendations to others considering the product

Look at offerings that have more to offer than one trick pony. Great insights but done manually and as one-offs.

What do you dislike?

The reporting capabilities of social studio could be stronger- would be great to be able to directly export analytics and information from the platform.

What do you like best?

Social studio has been a great tool for our brand to monitor what is being said on social. It also makes it quick and easy to manage conversations and keep track via macros.

What do you dislike?

When you have multiple accounts and platforms on it, Social Studio becomes very slow. I experience bugs all the time, where it will not save aspects of my posts, or it won't allow me to tag the proper Facebook page in a post. Additionally, the formatting can come out strangely at times. I also wish I could share posts and content that has already been posted.

What do you like best?

Social studio has an easy-to-learn layout and provides me with useful analytics.

What do you dislike?

Lack of an image repository isn't great for regional and team sharing is a gap

What do you like best?

I love the integration with the marketing cloud, the ability to create custom audiences and just how your social engagement strategy can expand into a paid, CRM, analytics and listen,ing strategy....Not only a solid publishing and engagement platform but generally how social studio can enhance your entire customer journey within digital strategy itself.

Recommendations to others considering the product

If you're already a SFDC customer, go for it. It makes sense for your long term digital and demand strategies.