Google Tag Managerの評判・口コミ 全148件

What do you dislike?

It is very complicated to understand and setup. The average user is likely not going to be able to se tup or administer Tag Manager.

What do you like best?

I like the support that Google offers to set up Tag Manager in conjunction with Google AdWords campaigns.

Recommendations to others considering the product

Utilize Google Tag Manager's free support when setting up and optimizing this tool.

What do you dislike?

There's a little bit of a steep learning curve to get started.

What do you like best?

I love that I can implement new services on my websites without having to pay a web developer to do them for me.

Recommendations to others considering the product

If you can, find someone with some experience with GTM. That helped me tremendously when I first started using it. Google provides good help resources too.

What do you dislike?

Sometimes you can pull all the vairables from the page using a tag manager but I don't think that is only a GTM issue.

What do you like best?

Super easy to impliment the tag. Many preloaded tags make adding popular tags very easy. Manual tags easy to add as well. Also very easy to set up where tags can fire.

Recommendations to others considering the product

Could use some more preloaded tag integrations

What do you dislike?

The layout is a bit cumbersome for anyone that does not have at least some tech background. Also when managing more than one one account the sorting and user administration is still a bit wonky.

What do you like best?

Once the structure is figured out you you can quickly manage loading of all sorts of pixels. It allows me to not have to deal with the dev team for minor updates and pixel tests.

Recommendations to others considering the product

It is a free product that meets the needs. It is also nice to be able to visually see all tags that you are firing. This allows for some logic turning off old tags and keeping your site fast.

What do you dislike?

The interface does take a little getting used to.

What do you like best?

The ease at which code can be added to a page.

Recommendations to others considering the product

You'll still need good developers day to day but this can help ease the load on temporarily fix simple site issues.

Apart from this it's brilliant when used hand-in-hand with Google Analytics to enrich the data.

What do you dislike?

The naming conventions are somewhat confusing and hard to keep straight.

What do you like best?

I like that we can tag anything on our websites and get custom clicks for usage to help us with our development.

What do you dislike?

Not really much to dislike about this product. Sometimes when a tag doesn't fire during the testing phase, it can be a little frustrating. But, that's not the products fault and can usually be remedied by a searching for a solution on Google.

What do you like best?

The big positive about GTM is being able to create tags without having to bother engineering. This saves everybody time and allows marketers to start managing and analyzing tags quickly. Overall, it is very easy and intuitive to use.

Recommendations to others considering the product

Highly recommended. It's free and works well with Google Analytics.

What do you dislike?

It's up to the agency partners to troubleshoot- support is limited on Google's end.

What do you like best?

Combines all of our tags in one place and it is pretty straight forward to use. It's free!

Recommendations to others considering the product

Be involved with analytics + ad operations

What do you dislike?

It would be great to have the ability to submit a tag for review or ping the admin of the account that a tag is ready to be reviewed/pushed live. In the case of having multiple "edit-only" users who place tags and only one user with publish access I think this may make the process run more smoothly.

What do you like best?

Interface is very intuitive once you get the hang of it. Built in variables and tag templates help make placing tags a quick task. Preview mode is also a life saver with testing and debugging. Could not do my job without this tool.