Social Studioの評判・口コミ 全2件

What do you dislike?

Some features are limited. Like uploading multiple photos to posts. This seems to especially be an issue with Twitter and we usually end up posting to it natively.

What do you like best?

The mobile app means connection to your accounts wherever you are. Good for managing multiple accounts while not constantly behind a keyboard. The social listening tools are also a great tool but folders can sometimes be difficult to set up/navigate.

Recommendations to others considering the product

Good tool to manage and schedule, especially, your social media accounts across multiple users. The calendar provides a good overview of your posts for whatever time period you are looking to show.

What do you dislike?

The cost is pretty high if you are not using all of the functionality. There are other, less expensive tools to use if you just want a central place from which to create and post to social media. The value is more in using Social Studio for listening to what is happening on social media and then responding to it.

What do you like best?

You can choose which social media profiles on different platforms (Facebook, Twitter, Linkedin, etc) you want to follow, and then filter them to only see posts from those people when they are mentioning you or your brand or a certain topic. This is a really helpful way to see what is being said about you without having to spend a ton of time on social media. You can also use it to post to different channels and respond to posts all from one place.

What do you dislike?

I wish there were a better way to manage content creation and workflow (approvals) from within the tool. We still had to use a separate project management tool to gather up all of the assets we needed each month. Since there is no good way in Social Studio for managers/approvers to see all of the content (without individually clicking into each post), we ended up still using a spreadsheet to manage editorial calendars for that purpose. It's not great for companies with multiple layers of approvals. I also remember running into snags with YouTube and Google + integration.

Also, we were big Instagram users, and at the time, there was no Instagram integration. So, that still had to be manual.

What do you like best?

I was working for a company that housed several different brands. Each had their own social media channels to manage -- some with separate pages for different countries. This tool was good for allowing each brand manager to manage the scheduling of content publication and sponsored posts, and be able to view the performance of different types of content. It was also key for our community manager to be able to spot any customer service issues that were going on that day quickly, and be able to help point those customers in the right direction. It took a lot of manual tasks off of our brand managers' plates.

Recommendations to others considering the product

This tool may not be for you if your content needs to go through multiple layers of approvals. Best for companies who have very adequate content editors and community managers, who can QA before content goes live. It's not a great tool for pushing content through the development cycle and gathering assets, so be prepared to continue using your existing project management system for that.

What do you dislike?

Social studio has a hard time compiling threads and conversations, so it's hard to tell if you're responding to the latest comment or if one comment in a thread relates to the other. Would also like to be able to create dashboards from the mobile app.

What do you like best?

Social Studio is something I started working with this year, and when you get past the learning curve, it's been pretty useful. I love that you can access all the social accounts from one place and get nice eye catching analytics that can be displayed.