Web Experimentationの評判・口コミ 全4件

What do you dislike?

We originally thought that Optimizely was a platform that would allow us to make tests without developers, but some of our tests caused unforeseen issues with our site, and we needed to get our developers involved.

What do you like best?

The analytics to review A/B tests are very simple, and obvious when you should choose a winner or keep a test going.

What do you dislike?

I found it very cumbersome to make change to the locations of the button on your site and change the color of them.

What do you like best?

I liked how easy it was to setup A/B test and compare the data all without the need for your IT department to get involved.

Recommendations to others considering the product

Just try it out it may not be for everyone but if you do you will see the difference in your conversion rates.

What do you dislike?

If you get super-sophisticated with your testing, tracking things appropriately and ensuring data integrity is not always as easy as you窶囘 hope it would be. Their support team is available, but they weren窶冲 always able to help us debug the issue.

What do you like best?

Optimizely makes A/B testing super-approachable. Don窶冲 believe me? Go to their website and type in any domain name, they will let you simulate A/B test with ease right from their homepage. The good part is, it窶冱 not a gimmick. it really is that easy to get started

Recommendations to others considering the product

Be sure to check out Visual Website Optimizer. I窶况e heard amazing things about them too.

What do you dislike?

- More complex tests require a bit of html knowledge and work arounds.

- Creating tests on dynamic pages is not straight forward

What do you like best?

- Allows A/B Testing w/o getting tech involved.

- Allows Constant Testing of Messaging, Images, Offers which every business should always be doing.

- For the most part, it's intuitive and not too hard to setup simple tests

- Statistics are presented in an easy-to-understand format

Recommendations to others considering the product

Definitely give it a try.

If anything, it is worth it to always run optimization tests across your website. Test messaging, images, layouts, call-to-actions, price points, navigation and more. It's a no-brainer to run these tests so there is always some aspect of your business being optimized at any given moment.

Know though, that for more complex tests, you'll need to pull in tech support. However, you can always use the data you collect to support larger scale changes.

What do you dislike?

The gulf between their Gold and Platinum plans.

There are many useful features in Platinum, but they do not warrant a monthly fee six times greater than the Gold plan.

What do you like best?

There is so much to like about Optimizely that it's difficult to define one element.

We use it to run tests large and small, from making occasional use of the WYSIWYG editor to targeting users with tests based on users from specific sources at specific times of day, with heavily customised code.

I guess what I like best is that I can throw anything at it. As long as our developers can think of a solid way to implement an idea, Optimizely can handle it - and it hasn't let us down yet.

Recommendations to others considering the product

It is no doubt a great product and service.

Their recent decision to do away with agency accounts means that the total spend between ourselves and our clients has significantly increased. Is it worth the additional cash that they're asking for? Yes. But it no longer leaves me with that warm and fuzzy feeling, knowing that it's costing so much more.

What do you dislike?

There is a lack of control over certain events and custom goals. Many require programming work that isn't at a beginner level. While Optimizely often has documentation or links to its Optiverse, it can still require a fair amount of time and consultation to actually figure out what needs to be done. It would greatly help if there was the ability to simply have a guide: "Add Revenue Tracking - Step 1 - Do This, Step 2 - Do This, etc., etc.

What do you like best?

Optimizely has gone through great efforts to ensure its interface is about as common-sensical as possible. The layout is clean and easy to follow and options are tied to specific Account, Project, Experiment and Variation levels in a way that's easy to pick up - and master. What I really like is how easy Optimizely makes it to just get testing. No matter how big the client, there are few barriers to just getting going already!

Recommendations to others considering the product

Optimizely is very flexible, however to truly get the most out of its services, don't settle for the free trial. Each upgrade level features valuable features, especially the ability to target certain conditions/segments in the audiences of each experiment.